UIE Webinar: Combining Curation with Your Content Strategy

Thursday, August 11, 1:30pm EST

Go to tackle your organization’s web content, and you'll find chaos. Curation puts order to it all, effectively.

Join us for our August 11 UIE Virtual Seminar Combining Curation with Your Content Strategy with content strategist Margot Bloomstein.
http://www.uie.com/events/virtual_seminars/curation/

In this seminar, Margot will show you techniques to deliver an engaging online experience for your site's visitors:

  • How curated content can help you execute a content strategy
  • Why a solid point-of-view drives your strategy
  • Where automated publishing tools often work against you
  • Why storytelling cultivates content for your target audience
  • How to utilize storytelling techniques to craft the best experience
  • How to avoid trouble when curating

In this seminar, content strategist Margot Bloomstein will share with you 6 lessons she’s gleaned from museum curators—the original curators. Museum curators take a large volume of artifacts that have a loose connection and arrange them to tell a specific story. Those artifacts then identify and supply any missing threads to make the exhibition's perspective engaging for the visitor. Register your team today!

IAI members receive free lifetime access to recording of this seminar with paid registration and code "IAI"